Posted by YeontanNews52,738 pts Saturday, June 11, 2022

BTS's Kim Taehyung will have the 1st corporate-level 'TV Trigger Advertisement' on Mnet for a K-pop idol

Kim Taehyung, aka V, receives a corporate-level support project for BTS's upcoming 9th anniversary from his passionate fans.

China Baidu V Bar, V’s biggest fan club in China, is putting up the first 'TV trigger advertisement' for a K-pop idol. It will be broadcast across all Mnet programs.

'TV trigger advertisement,' which has primarily been used for corporate and drama promotions, is a method of advertising that induces publicity effects and participation in events by showing triggers to a variety of target audiences while they are watching TV. It is a two-way interactive advertisement that is gaining prominence in the smart TV era, replacing the traditional one-way TV advertisement.

V's advertisement will run for two weeks, from June 10 to June 24. It will be broadcast from 7:00 a.m. to 1:00 a.m. KST across all programs on Mnet, Korea's largest music channel. The total number of exposures exceeds 10 million.

According to China Baidu V Bar, when V's pop-up advertisement appears, clicking the red button on the remote control displays a QR code and a banner advertisement connecting to V's Melon page. BTS's comeback stage on Mnet's 'M Countdown' on June 16th has been confirmed, and this will be an effective publicity advertisement to promote BTS's comeback and V to more people.

China Baidu V Bar also recently demonstrated its economic power by purchasing the most 'Proof' albums. After recording 71,724 albums on pre-order, they bought a total of 160,913 albums on 'Proof's' release day. 

China Baidu V Bar
gained the reputation for having the strongest fandom and financial power in K-pop after they ranked first among all fundraising projects for a K-pop idol's birthday in 2021. 

  1. BTS
  2. V
27 16,190 Share 74% Upvoted
ravila2,202 pts Saturday, June 11, 2022 0
Saturday, June 11, 2022

Biggest appreciation to Tae’s biggest China fan base Baidu VBar for this project! Surely your huge efforts will contribute to positive impact to our dear Tae! We are with you fighting and supporting for Tae!

38 (+40 / -2)
Taehyung14377 pts Saturday, June 11, 2022 3
Saturday, June 11, 2022

Thank you China V Badu Bar for your contineous support for our beloved Taehyung 😘

36 (+38 / -2)

3 more replies


allkpop in your Inbox

11 minutes ago   1   629
New Message