L.O.Λ.E have been dissatisfied for a while with the lack of attention NU'EST has been getting from Pledis Entertainment. According to fans, NU'EST has always received the short end of the stick on all matters.
Some of the problems mentioned are:
- Lack of prior announcement on official schedules
The boys' schedules were uploaded late, meaning they attended schedules that fans did not know about. As a result, fans could not go to events that NU'EST participated in. Even when a weekly schedule was uploaded, many official performances were left out. Also, schedules were planned overlapping each other, meaning one had to be cancelled, and fans were not told which one. Sometimes, events that were cancelled were uploaded.
- Album promotions
- Excessive promotions in Japan + other countries, almost none in Korea
- Lack of protection for the members' personal rights
All the above photos are pictures NU'EST members took with Japanese fans during the selca event. Fans requested a lot of personal photos that involved lots of touching especially on the face (squeezing members' faces, poking their cheek, pressing their faces together). The members themselves cannot refuse the poses even though fans are not supposed to touch the members, but staff should have stopped fans from poses that were too intimate. However, no staff did this during this event.
In another Japanese event, the members stood in front of a wall separated from fans by a small fence. The event was that the fans just got to look at the members and take photos with them like they were mannequins.
According to fans, other infringement of personal rights included the members being forbidden to speak Korean during Japanese promotions (doing so would end in a lawsuit). When Baekho's father was hospitalized, Baekho was forbidden to even mention it because it would 'bring down the mood' of the event. Additionally, the boys were often forced to stay overtime for events because they did not have a time limit, and had little break throughout the event.
- Lack of care on official sites