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Why everyone in K-pop is suddenly wearing DARIA Y MARIA’s red dress

Posted by maria-vasilieva6 pts 3 hours ago 3,112

One dress, 3 idols?


Not really! Here’s the truth:


Everyone’s talking about three K-pop idols wearing the “same” red dress. 

But the reality is: these were 3 different dresses, all created by DARIA Y MARIA brand, twin sisters from Los Angeles.


Each dress is an upcycled jersey that was transformed into a couture piece 👗 Every single one is truly one of a kind with unique vintage patches and different fabrics ✨

🔥 And here’s the real phenomenon:


Within just a few months, three of the biggest idols in K-pop - without coordinating - all chose these red dresses. Why? Because these pieces are impossible to ignore.

This almost never happens in K-pop. Usually, idols don’t wear the same outfits. But DARIA Y MARIA's design was so powerful that no stylist could resist - and suddenly the whole industry is buzzing.



This isn’t a case of “sharing outfits.” This is proof that upcycled couture became the iconic silhouette of the season.

And yes, these dresses were so amazing, that every stylist rushed to pick them for their idols - without knowing others were doing the same.

♻️ And here’s what makes it even more meaningful: DARIA Y MARIA brand is built on sustainability. They don’t mass-produce with new synthetic fabrics - instead, they rescue leftovers and vintage jerseys, and turn them into unique pieces of couture. Each dress helps reduce waste, supports the planet, and still delivers the bold, unforgettable style idols love.



These red dresses might have gone viral, but DARIA Y MARIA has already been worn by global stars - Jennie from BLACKPINK, Christina Aguilera, MISAMO TWICE, and many more. These aren’t “just three dresses” that suddenly appeared - this is part of a global story of how two twin sisters from LA built a brand that’s taking over stages worldwide. 



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BLACKPINK JENNIE Cover : W KOREA November 2024
$25
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  12. TWICE
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