8

0

General

Chicken brand under fire for using TWICE's lyrics on G-Friend's advertisement

AKP STAFF
Posted by Susan-Han Thursday, May 5, 2016
, TWICE
A recent ad by chicken brand 'Hosigi Chicken' is under fire for scorning girl group G-Friend's name. 


SEE ALSO: Park Gyu Young says she has no excuses about posting the accidental 'Squid Game' spoiler, but there was no talk of penalties


The brand, for which G-Friend are the current endorsement models for, recently uploaded a new advertisement image of member Yuju phoning in an order for some chicken, with the caption, "Sorry about not answering your call. I was busy ordering Hosigi sha sha sha." 


Seeing the post, Netizens immediately noted that the caption above Yuju's head refers to the currently trending phrase taken from TWICE's "Cheer Up". The original lyrics from TWICE's song goes, "Sorry I didn't answer your call earlier. I was meeting up with friends shy shy shy." 


While the phrase, which recently garnered quite the attention for Sana's adorable pronunciation of the word "shy", has shown popularity among netizens, they still felt it was inappropriate to reference a competing girl group's trending phrase for an ad featuring G-Friend. They commented, "The marketing team must have lost their minds""Gamaro Chicken just earned a point", "They just stole the lyrics from TWICE", and more. 


It's true that TWICE are currently endorsement models for rivaling chicken brand 'Gamaro Chicken'. The post by 'Hosigi Chicken' has since been taken down from their SNS account, following the recent controversy.


Do you think the chicken brand went overboard by mixing up G-Friend and TWICE? 




    0 72,960 Share 100% Upvoted

    allkpop in your Inbox

    THE TOP 10 STORIES DELIVERED DAILY
    Park Gyu Young
    misc.
    2 days ago      108,433
    Kim Yuna
    The Boyz
    misc.
    Bang Si Hyuk
    Yang Hyun Suk, 2NE1, CL
    Xdinary Heroes
    aespa
    Yves
    BLACKPINK, ENHYPEN, Ni-Ki, i-dle, Yuqi, NCT, Renjun, RIIZE, Shotaro, TREASURE, TWICE, Sana
    Park Gyu Young
    STAYC
    BTS
    Buzz
    New Message

    SEND