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Posted by Jia-Lin 21 days ago

BTS, Brave Girls and BLACKPINK top idol group brand value for May

AKP STAFF

The Korea Institute of Corporate Reputation has released brand value rankings of K-Pop groups, for the month of May!

According to the Korea Institute of Corporate Reputation's big data analysis for May, BTS ranks first for group brand value, closely followed by Brave Girls ranking second, and BLACKPINK ranking third.

BTS ranks first with a brand value index of 12,309,892, a 2.8% slide from their index in February.

Charting second, this is Brave Girls’ first time entering the brand value index chart, garnering an index of 4,894,908.

In third place is BLACKPINK with 3,447,439, a huge 64.10% slide from their index in February.

The big data analysis showed terms that were most commonly linked with BTS were “Breakthrough, Record, and Announce.” On the other hand, the keyword analysis of the group see “Butter, Billboard, and ARMY” as the most commonly searched term.

Among the top 10 groups are also: Oh My Girl, STAYC, Highlight, NCT, ITZY, Seventeen and aespa.

Check out the institute’s full data analysis below!

  1. aespa
  2. BLACKPINK
  3. Brave Girls
  4. BTS
  5. Highlight
  6. ITZY
  7. NCT
  8. Oh My Girl
  9. Seventeen
  10. STAYC
14 7,442 Share 73% Upvoted

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Kadali-j
Kadali-j240 pts 21 days ago 0
21 days ago

Well as expected of kingtan And the gap is so sexy

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4

nina97x
nina97x10,757 pts 20 days ago 0
20 days ago

StayC are killing it

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