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Posted by jennywill AKP STAFF Saturday, October 27, 2018

BTS tops the brand value ranking for singers in October + Black Pink and Wanna One follow

(Bangtan Boys) BTS, Black Pink, Wanna One
BTS is the top singer in terms of brand value for October.

According to the Korea Institute of Corporate Reputation, BTS was at the top of the October data, followed by Black Pink and Wanna One. 106,532,910 pieces of data were examined from Sept 26 to Oct 27. BTS had a total of 19,903,080 points, while Black Pink had 8,722,222 points and Wanna One had 7,716,213 points.


The rest of the singers ranked were, in order, iKON, IU, EXO, Red Velvet, TWICE, Girls' Generation, Psy, G-Friend, Seventeen, Big Bang, Seungri (separate from Big Bang), A Pink, Oh My Girl, Momoland, (G)I-DLE, BTOB, MAMAMOO, Hong Jin Young, Melomance, Vibe, Lee Moon Sae, Lim Chang Jung, Sunmi, Ben, Lee Soo, Zico, Crush, Eunji (listed separately from A Pink), AOA, Zion.T, Davichi, Roy Kim, Paul Kim, Shawn, Bolbbalgan4, Heize, Ailee, Yoon Jong Shin, Kim Chung Ha, Yang Da Il, Punch, Park Won, Kim Ha On, 10cm, Lim Han Byul, Monday Kiz, and Nilo.

Congratulstions to BTS.
  1. (Bangtan Boys) BTS
  2. Black Pink
  3. Wanna One
20 21,432 Share 67% Upvoted

20

birdofparadise82 Saturday, October 27, 2018 0
Saturday, October 27, 2018

BP the only girl group in top 5!! My girls are amazing!

I'm so happy to see iKON in the 4th place, but BIGBANG being in 13th is just incredible.

Congrats to BTS as well.

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11

maragana Saturday, October 27, 2018 0
Saturday, October 27, 2018

Wow! I'm sure Black Pink's brand value will increase even more so the next month after their concert and Jennie's solo song (as well as a rumored comeback).

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4

JungkookxYonghwa Saturday, October 27, 2018 0
Saturday, October 27, 2018

Kings 👑

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3

sandybee3 Sunday, October 28, 2018 0
Sunday, October 28, 2018

BlackPink on their way to take over hihi.... They get more and more recgognized in Korea !

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3

L_catzzz Sunday, October 28, 2018 0
Sunday, October 28, 2018

Lmao...how's Seungri is there alone. huhuhu....

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1

dooh Sunday, October 28, 2018 0
Sunday, October 28, 2018

BP only girl group TOP5.. Female power, fighting !

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0

myma Tuesday, October 30, 2018 0
Tuesday, October 30, 2018

This ranking, in general, always annoys me. It isn't really brand value as it would be defined in the finance terms, it is math on how often a group is searched/viewed/downloaded/etc compiled into arbitrary points (arbs).

In finance terms, "brand value" is how much people will pay to have that product over another. Money, not searches. One could pick the supermarket generic bottle of water, or the Dasani bottle of water. One costs 50cents more than the other. Both are water inside. 50cents per bottle is the brand value premium.

They need to call this something else, "most searched for", something.

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0

kaytesarang Sunday, October 28, 2018 0
Sunday, October 28, 2018

MY HEART GOT7 is not even in the list! I HATE THIS. KOREANS PLEASE STOP SLEEPING ON MY BOYS. GOT7 deserves more than this

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0

pwswan Sunday, October 28, 2018 0
Sunday, October 28, 2018

My bias doesn't have an agency, doesn't have any CFs that I know of, and hasn't released any music for over a year, but he's still at number 10. Should I be confused or just enjoy it?

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0

unibias Sunday, October 28, 2018 0
Sunday, October 28, 2018

kings / legends !

twice should be in top 5.

big bang should be above exoflop.

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0

darkangel452 Saturday, October 27, 2018 0
Saturday, October 27, 2018

Congrats guys!

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-1

samael Sunday, October 28, 2018 0
Sunday, October 28, 2018

iu is such a wall.

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-18

Sarah_mia (Banned) Saturday, October 27, 2018 0
Saturday, October 27, 2018

nctflop????? Where are you????? They flop so damn bad in korea couldn't even beat a lot of nugus. They said they wanna beat bts but seems like there's still a long list before they can even get near to bts. What a delulu shit. Flop should just disband

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-19

Sarah_mia (Banned) Saturday, October 27, 2018 6
Saturday, October 27, 2018

11 millions gap. Bts is a wall.


Poor exoflop even their comeback noise couldn't help them to be on top3. But what can you expect from a flop group who can only sell 25% of prudential center. Lmao

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4

SilverRMLining Sunday, October 28, 2018 2
Sunday, October 28, 2018

Oh my fucking gosh this is why I hesitate to call myself an army bc of ignorant people like you. Get off their tip and let them enjoy their comeback. Nct too you act like they can't have a come up like BTS😂How about you focus more on our boys🖤😘When SM sues you you're going to have to say bye to that phone. You'll be playing tic-tac-toe with a piece of old notebook paper.

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-7

Sarah_mia (Banned) Sunday, October 28, 2018 1
Sunday, October 28, 2018

Ewwww egg pretending to be an army to give her flop oppas a clout. Try harder fucktard. I can smell strong smflop shit on you.

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2

SilverRMLining Sunday, October 28, 2018 0
Sunday, October 28, 2018

Righht I'm the one pretending to be an army bc I don't bash other groups. Shit sad wtf😂You lame asf

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2

smfhlmfao Sunday, October 28, 2018 2
Sunday, October 28, 2018

Nothing wrong with kpop fans that are international, but I despise those that really say shit like this. You're fucking toxic af. It's saddening to see that there are fans like you out here. If members of BTS were to read your comment, they'd probably be disappointed.

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2 more replies

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