Posted by Janie-Reign Sunday, August 13, 2023

Netizens discuss the disappointing sales of The Boyz' latest album compared to their previous releases


Netizens are discussing the first-week sales of The Boyz' latest album.

On an online forum, netizens are noticing a graph indicating the sales of all The Boyz' albums and the recent figures of their 2nd full album 'PHANTASY,' featuring the title track "LIP GLOSS." Starting from August 7, the album has sold 304,800 copies in total, unable to surpass the record made by their previous "THRILL RIDE" promotions from 2021, which has sold a total of over 523,600 by the end of the first week.

This record made by "THRILL RIDE" is the highest figure for The Boyz' first-week album sales, followed by their 2022 album for "WHISPER." Albums for "MAVERICK" and "ROAR" have also made higher first-week figures than their latest release, despite it being their 2nd full-length album. The graph below shows the figures comparing all of their comeback sales in the first week.

Moreover, netizens are commenting that it is 'already the last day of the first week' and that fans are hoping the number for "LIP GLOSS" would grow to at least 400,000.

Netizens are also ironically surprised that their latest album has a whopping 17 different versions. Some fans are also pondering "why The Boyz has relatively less international fans" and why their album sales are surprisingly lower than their digital sales.

More reactions include:

"I can't believe these are figures for a full-length album"

"I think their company is the problem"
"Their concepts look elegant but their fashion stylists ruin it all"
"I just hate the company this time around...so many weird things have happened and the timing wasn't right"
"How come they are not attracting as many international fans?"
"Wrong marketing and promotions"
"I am so sad"
"Aren't these figures still good though?"

Which album from The Boyz is your favorite?

  1. The Boyz
29 19,005 Share 89% Upvoted
lzykyu147 pts Sunday, August 13, 2023 0
Sunday, August 13, 2023

honestly, the comeback was extremely poorly planned and rushed figuring they were on tour literally right before the comeback but it also does not help that ist is doing little to no promotion for this comeback and the amount of stuff that happened within the week before it released 🤷 but also.. why is everything ab album sales now?!@# if the music is good then i will listen instead of spending thousands of dollars or whatever on some silly little book and photocards

19 (+20 / -1)
xx-jenn-xx Allkill VIP 20,965 pts Sunday, August 13, 2023 0
Sunday, August 13, 2023

I mean I like their music but I prefer their songs in the style of scar, reveal, kiss me if you can, maverick and hypnotized were good. I personally am not a fan of cute concepts and TBZ has been doing that the past few comebacks...I prefer a mature, darker sound. There's enough newly debuted BG's doing cute concepts it's a bit boring. But that's just my personal opinion. Lip Gloss was nothing great and not something I care to listen to. I didn't really like the B-sides either. But ever since they won RTK and got 2nd on Kingdom, it feels like The Boyz never get a real break. Their company seems to just overwork the crap out of them. They are extremely talented with amazing choreography and can pull off great concepts...but this just wasn't it, this time.

15 (+17 / -2)


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