It seems like K-pop is definitely a rising genre globally for fans to listen to!
The International Federation of the Phonographic Industry has released its 2019 data on global listening, and K-pop is the 7th most popular genre of music in the world!
It has also been revealed that South Koreans are the best at buying music, with 44% of Korean survey respondents stating that they buy music (CD's, downloads, etc) over the past week. This is much larger than the global average, which is 26%.
Are you surprised by these numbers?