It's a great week for K-pop both in Korea and internationally. Lauded boy group BTS dominates the domestic charts and sold more than 2 million physical copies of their latest album. They also made an epic appearance on 'Saturday Night Live'.
Both BTS and rising K-pop girl group Blackpink, are leaving Americans swooning with scores of unmatched numbers and hit comebacks. According to Billboard, the girl group known as Blackpink scored the highest entry by an all-female group in K-pop when it landed at #41 on Billboard's Hot 100 chart. Just last week the girl group had the highest debut of all time on YouTube with a staggering 56.7 million streams in 24 hours. A number that was blissfully surpassed by BTS's near 74 million this past Friday.
Blackpink also peaked on the Billboard Hot 200 albums chart, with their EP 'Kill This Love' coming in at an impressive #24. In addition, the girl group has snagged their second #1 on Billboard's World Albums chart, after their debut mini-album 'Square Up' and their 6th #1 on Billboard's World Digital Songs Sales chart.
From celebrities like Diplo to numerous Western journalists, Blackpink's debut at Coachella has received praise as one of the best early acts of the world famous music festival. Their live performance trended worldwide as spectators raved of the girl's ongoing charisma and domineering presence. This is not the first time a K-pop group has performed at the renowned festival. In 2016, former YG label-mate Epik High also performed to well-receiving crowds. It seems Blackpink followed in the footsteps justly. In fact, just following the Coachella performance, with some of the members even trending on Twitter, both the Blackpink official Instagram and member Lisa's personal account grew by shocking numbers. Blackpink's official account is now the most-followed group account on Instagram, surpassing One Direction. Lisa's personal Instagram account is now the most followed on Instagram out of all K-pop artists. Although still a young group, Blackpink has proven themselves as one of the most successful female K-pop groups in the industry. Blackpink's comeback video hit a resounding 200 million in just 11 days, making them the quickest girl group to ever achieve so.
BTS also dropped a wildly but non-surprisingly successful new album and used SNL's famous stage for their comeback performance. Their loyal fanbase pushes forward strongly to throw Blackpink's view count out of the water.
From wowing crowds at Coachella to dominating charts over well-known American artist, these groups have truly made Korea proud. In an Era where music no longer needs to be western or English, the boy group and girl group lead the industry internationally, and in turn, leave big shoes to fill. As Blackpink pushes forward setting a lot of firsts, and BTS out doing those records, it's a prideful moment for the Korean people to see such success and milestones accomplished by their idols. Congratulations to both Blackpink and BTS as they continue to dominate in the music industry!
Both groups are set to perform at sold-out shows across North America. Blackpink will be performing at the renowned 'The Forum Arena' in Los Angeles on April 17th, in front of 17,500 Blinks. Their second Coachella performance is slated for April 19th. BTS will perform of Rose Bowl in Pasedena, CA on May 4th.
It's important we remember music is not about negative competition. If a record gets blown, so be it. Then that one will be blown as well. We want the most success for those we love and just as much success for their peers. Because the world is watching, and we need to give them a show worth their time. Music is not about fighting or besting, it's escapism; freedom. Both groups have achievements in their own right. And a scale is not needed to see why it's so important for the Korean people. Let's continue to support Korean culture Respectfully and honorably.