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SM-YG-JYP band together to find the next K-pop star through new TV program

July 5, 2011 @ 1:49 am
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To find the next generation of K-pop stars, Korea's "BIG3" have come together for an explosive new music audition program! SM Entertainment's Lee Soo Man, YG Entertainment's Yang Hyun Suk, and JYP Entertainment's J.Y. Park will team up for the upcoming SBS show, "Survival Audition Kpop Star", which will air its pilot episode in December. The premise for the program is a competition of talent and survival; Korea's three big management companies will not only travel Korea to find the next star, but also in various locations around the world. This competition will not focus solely on vocals; other skills and talents will also be judged in order to determine who would be the next Hallyu phenomenon. According to SBS, "This is not an audition where you can succeed with only vocal skills. This program is open to anyone who can dance, sing, or have talent. This will be an audition where the people who made Korea's biggest stars will pick the next global star. Simply stating, this is the ultimate audition." The winner of this program will win a prize money of 300,000,000 won for the production of his or her album, as well as the opportunity to release the album globally through the three management companies (SM, YG, JYP). Other prizes include an opportunity to sign a contract with a management company, an offer to star in a drama or become a CF model, a free car, and various other opportunities. The first round of auditions will begin on July 5th at 6:00 PM KST through the ARS or SBS homepage. Source: TV Report

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