On June 2, Kakao Entertainment announced that CRAVITY and IVE have officially joined Berriz, creating long-awaited global fan communities to strengthen their connection with followers around the world.
Upon its arrival on the platform, CRAVITY greeted its followers with a video message, saying, “CRAVITY’s global fan community is now open. We’ll be communicating with LUVITY more often and bringing you a variety of Berriz-exclusive content, so let’s keep things sweet between us.”
Shortly after CRAVITY, IVE recently opened its new community on Berriz. With this launch, the platform will host the “Show us your best IVE moment!” event for DIVEs, the group's fandom name.
Berriz is designed to bring together fans who love any type of K-culture IP, including artists and creators, as well as content IPs such as dramas, films, webtoons, and musicals. It is also a fan-friendly modular platform where IP holders and fandoms can choose services based on their specific needs and preferences. Berriz is currently available on the web and mobile (Android, iOS), offering services in 18 languages, including English and Korean.
Artists already active on the platform include IU with her “UAENA ZONE,” MONSTA X with “MONground,” and Jung Seung Hwan’s “US Letter.”
“CRAVITY and IVE, both backed by powerful fandoms worldwide, will be able to take a closer step toward their followers via Berriz,” Kakao Entertainment said in an official press release. “Going forward, Berriz will continue to make new attempts to establish itself as a playground where fans of various artists and content IPs can entertain together.”
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