The results of the "2021 Big Data Hallyu Market Research" were recently released. The research report was prepared by the Korean Ministry of Culture, Sports and Tourism and the International Foundation for Cultural Exchange (KOFICE).
According to the final report on big data analysis of keywords related to the "Korean Wave," Kim Taehyung, aka V, was the top-ranking idol in multiple categories.
He ranked high on multiple lists despite the strong disadvantage of his stage name and real name being listed separately.
In the K-drama keyword-related network, Taehyung is one of the most prominent keywords related to 'Squid Game,' along with Lee Jung Jae and Hoyeon Jung. This comes after he cosplayed one of the show's characters during BTS's concert in Los Angeles.
In India, his combined media mentions are second only to BTS. With 136 points for "V' and 30 points for "Taehyung," his keywords total 166 points, proving he is the most popular idol in the country.
In the United Kingdom, V is the only BTS member in the top Hallyu keywords list.
On Youtube, he is also the only BTS member listed on the K-pop artist comment index, proving he is highly discussed on the video platform.
Despite his mentions being halved between his two names, the results show how popular Kim Taehyung is to be able to rank with just one of his names.
Congratulations Kim Taehyung for being on the top list on the 2021 Big Data Hallyu Market Research on multiple categories despite having a huge disadvantage of his stage name and real name listed separately. You are born to shine and will walk beside you always. Borahae V.