K-pop is known for its rapid-fire release cycle, with new songs and artists constantly entering the spotlight. In Korea’s fiercely competitive music market, chart longevity has become an increasingly rare feat. MelOn, one of the most prominent South Korean music streaming platforms, has long served as a key indicator of a song’s popularity and longevity. While many idol group tracks explode in popularity upon release, only a select few manage to remain in the Top 10 of the Weekly Chart for 30 weeks or more.

Let’s check out the hits by K-pop groups that not only captured the hearts of fans upon release but also maintained mass public appeal for months on end.

Hype Boy by NewJeans [49]

“Hype Boy,” the second single by rookie NewJeans, became a breakout hit both in South Korea and globally. It now holds the record for the longest-charting idol group song in MelOn Weekly Chart Top 10 history with an impressive 49-week run. Track combined nostalgic Y2K aesthetics with a refreshing R&B-pop sound that captivated both K-pop and non-K-pop fans.

Dynamite by BTS [36]

“Dynamite,” the first English-language single by BTS, became a cultural moment that propelled the already powerhouse boy group to even greater heights. Released in 2020 at the height of the pandemic, this disco-pop anthem brought a sense of joy and optimism. The track soared across international charts and made history at home with a 36-week streak in the MelOn Weekly Top 10.

LOVE DIVE by IVE [33]

IVE’s “LOVE DIVE” delivered on all fronts - sound, style, and star quality. From its polished production and addictive hook to its visually stunning music video, the track highlighted the group’s signature elegance and charisma. Released in 2022, it not only clinched numerous year-end awards, including the ‘Song of the Year’ Daesang, but also achieved a 33-week run on the MelOn Weekly Chart Top 10.

Attention by NewJeans [31]

Another entry from NewJeans, “Attention,” marked the group’s official debut and quickly captured K-pop fans' ears and hearts. Minimalist in sound yet rich in emotional texture, the track established NewJeans as a favourite among the general public. Its 31-week run in the MelOn Weekly Chart Top 10 is a testament to the group's talent and popularity.

Whiplash by aespa [30* Still Charting]

The latest song to enter this elite club is aespa’s 2024 hit “Whiplash.” It has spent 30 weeks in the MelOn Weekly Top 10 and continues to chart, suggesting it may climb even higher on the list. This milestone marks a career high for aespa and reflects the growing mainstream appeal of their bold, futuristic sound.

By achieving this rare feat, these songs proved they're more than just momentary hits. Remaining in the MelOn Weekly Top 10 for over 30 weeks is not only rare but also reflects widespread public approval and consistent streaming power.

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