On the morning of April 15, BLACKPINK's ROSÉ made a surprise appearance at the Sulwhasoo Pop-Up store in Seoul, where she serves as a Global Ambassador for the skincare brand. As expected, her visit drew widespread attention and quickly became a trending topic on social media, captivating fans globally.
#ROSÉ at the SULWHASOO INSAMJANG POP-UP Store #ROSÉxSulwhasoo #블랙핑크 #로제 @BLACKPINK pic.twitter.com/8HYuCXmnNe
— BLΛCKPIИK GLOBAL FANBASE (@BLACKPINKGLOBAL) April 17, 2024
sulwhasoo ambassador rosé pic.twitter.com/CgDz6XDG2D
— rosé (@roseannepics) April 15, 2024
#ROSÉ at the SULWHASOO INSAMJANG POP-UP Store #ROSÉxSulwhasoo #블랙핑크 #로제 @BLACKPINK pic.twitter.com/bryQolDovw
— BLΛCKPIИK GLOBAL FANBASE (@BLACKPINKGLOBAL) April 17, 2024
Meanwhile and as previously reported, Sulwhasoo, with the help of Rosé, plans to strengthen its global presence and, at the same time, provide a quality experience to its customers, gradually expanding its reach towards the “MZ Generation” (Korean term that refers to the millennials and generation Z).
[UCC] Sulwhasoo opens a Pop-up store to incorporate the “MZ Generation” thanks to the help of their Global Ambassador BLACKPINK's ROSÉ https://t.co/Zw6FwrSLIh
— allkpop (@allkpop) April 8, 2024
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Queen Rose looks so stunning and beautiful😍