Posted by Sophie-Ha Monday, March 27, 2023

IVE fans express their anger over the group's unfair line distribution in the pre-release single "Kitsch"


IVE returned with a pre-release single, "Kitsch," ahead of the release of their 1st studio album.

The popular girl group's comeback has brought fans excitement and anticipation for the new music. As soon as the song was released, IVE fans flocked to YouTube and other music streaming platforms to listen to "Kitsch."

Shortly after, fans took to social media to express disappointment and anger rather than praise for the song. Many fans have criticized there is unfair allocation of lines and screen time among the members.

The controversy stems from the fact that Liz, who is the main vocal of the group, significantly has fewer lines and less screen time compared to others. Some fans argue that this is not reflective of the member's actual talent and undermines her potential for success. This has resulted in a backlash against the song and the group's label.

These fans have taken to social media, such as Twitter, to share their dissatisfaction with the situation. Many fans have even created charts and graphs to illustrate the disparity in line distribution, pointing out that Liz only has less than 6 seconds in the song despite being the main vocal.

Korean netizens also commented, "Is she some ghost singer or something, they give her so little lines," "5.8 seconds only? that's so little," "Why are they doing this to her?"  "Do they have ill feelings towards Liz?" "Isn't Liz the main vocalist?" "She sings so well but she gets so few lines," "I wish she gets to sing more, she's so talented," "I was thinking you don't get to see Liz after the beginning part, now I get why. She has so little time!" "Liz is so good, why are they not giving her more screen time and singing time," "They're literally keeping the most talented girl in the back," "I guess they're not thinking about the quality of the song," "Her voice is so good, why can't she get more parts?" and "She had really little time. 5.8 seconds? that's it?"

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allenesmee951 pts Monday, March 27, 2023 6
Monday, March 27, 2023
The company chose visuals and popularity over vocal, which is crazy because come on, Liz is beautiful too. She deserves more. The song is great, truly, but it would've been better with more Liz's parts in it. At this point i just believe the company is playing favorites, and i shouldn't be surprised of things like this anymore. I hope they listen to what people / fans are saying right now so they will be better in the future. We'll see in the title track / comeback...

60 (+65 / -5)

6 more replies

scottykins2,288 pts Monday, March 27, 2023 3
Monday, March 27, 2023

liz wouldve been better as the opening part.

48 (+50 / -2)

3 more replies


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