CJ ENM and Big Hit Entertainment have founded a new label.
The two labels came together to create 'Belif Lab', which will be headed by CEO Kim Tae Ho. Belift Lab is preparing to debut a male idol group in 2020. The group will be managed by Bang Si Hyuk. To find members for the new group, Belift will be holding auditions in Korea, USA, and Japan starting from March 30th.
How do you think this new group will do?