Red Velvet's Irene is now representing 'Lemona'.
On May 3, Kyung Nam Pharm confirmed that Irene has become their new model for 'Lemona', which is the company's most well-known vitamin product.
Starting this month, Irene will actively participate in promotions of 'Lemona' by filming TV CFs and taking part in new campaigns.
A rep from Kyung Nam Pharm stated, "We have chosen Irene as our model because her healthy and bright image suits well with our brand. This year, we will be presenting various healthy campaigns with 'Human Vitamin' Irene."