SHINee's Taemin is the new face of 'Reebok Classic'.
On February 5, 'Reebok Classic' released a teaser with Taemin for their 'Always Classic' campaign. The idol will be reenacting the famous chair performance CF that went viral in the 80s.
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Meanwhile, a marketing director from 'Reebok Classic' stated, "We have chosen Taemin as our nation's model after considering his influence as a fashion style icon, sincerity in music, and more. We believe his emotions and artistic sides match well with the campaign's identity and we look forward to him delivering a refreshing message and new vision to our consumers."
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