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Review

[Song & MV Review] Yunho – "Drop"

By eric_r_wirsing   Friday, September 29, 2017   4,912   921   7
Yunho

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Yunho (U-Know) - Drop



Track List:

1. DROP
2. DROP (Inst.)



Yunho (also known as U-KNOW) of TVXQ has dropped a solo single under the SM Station digital music project. We really haven't heard anything from him for a couple years, so this is a special treat for fans.



When I first heard the drop for "DROP," I was excited. We heard some loud synth work, and rapping, so maybe, I reasoned, he was going in a somewhat harder direction.



My excitement was short-lived...

Instead of the hopefully hip-hop-tinged, harder-edged track, we got something that probably any average boy group could do. It's not that it's a terrible tune -- far from it -- it's just that it's really uninspired. I was hoping for something more to chase the fall doldrums away. SM Station was releasing those techno-influenced tracks for a while.

Now Yunho's voice is superb, and his ability to spit raps on top of being able to sing with some power is to be admired. And the song itself isn't bad overall, it's just that I wanted something with more oomph that's memorable, and instead, I got a run of the mill pop tune. He knows how to sing, and there are parts in the bridge where he shows off his range.  



It is what it is, and I can appreciate it for that. It's not without merit, and it is danceable. The dance break at 3:18 is awesome. It's just that I was hoping for a bit more.

MV REVIEW




If anything, the MV just fuels my missed chance vibes, because the video itself adds about a minute of angry rapping and some autotune to the beginning, making the song even more awesome than what we got. The first part is an intro song unto itself. I kept thinking where was this? Why wasn't this on the single?

Much of the MV was filmed in a darkened room, but certain parts are decked out in futuristic fashion, using neon lights and other tricks to get you think about the future. It's almost like there's been an apocalypse, and Yunho and his posse are forging a new nation. It's particularly well-done and well-filmed.



They bring it during the dance sequences. I practically felt out of breath watching them. Vibrant movements, combined with a practically military ten-hut stance, as well as touching the ground, really got my attention. Yunho is definitely an excellent dancer, and he and his backup dancers killed it here.

This is an awesome MV, and I wouldn't mind seeing more of these. Yeah, it was a boy in a box video, but here that was done exactly right.

Score


MV Relevance.......9
MV Production......9
MV Concept..........9
MV SCORE: 9

Songwriting..........7
Composition.........7
Impression............7
  1. Yunho
  2. drop


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