Lee Hyori has released a smartphone application for her 2012 charity calendar featuring her pet, 'Sunshim'! 1st Look announced that the application went live on December 28th, 2011 under the title 'Hyori ? Sunshim'. It's available to iPhone users in Korea and the rest of the world. For $3.99, fans will be able to view not only the original photos included in the calendar package, but also behind-the-scenes cuts. As proceeds from the calendars are already being donated to aid abandoned animals, proceeds from the application will also go towards the same cause. The project was born out of Lee Hyori's intense love and care for abandoned animals and for people to easily access a means to help.