An MV that's promoting the 2018 Pyeongchang Winter Olympics is receiving major backlash from the public and experts alike.
The video, created by the Korean government, is titled "ARARI, YO" and features SISTAR's Hyorin as its main lead along with several other celebrities, mostly comedians. The storyline is that everyone gets infected by the 'happy virus' and begins to dance. The bizarre MV has a Korean comedian dressed up as Conan O'Brien, people dancing as they're trying to eat a bowl of cold noodles, and poor Hyorin singing her heart out.
Unfortunately, many experts along with the general public are criticizing the MV for its poor quality, low-class taste, and confusing content. One expert stated, "It feels like a B-rated video, trying to copy Psy's "Gangnam Style" but without any humor and a confusing storyline."
The creators of the MV are defending it, saying, "The video is aimed at international viewers and is meant to be a part of a viral marketing; many foreigners have clicked thumbs up."
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However, netizens seem to dislike the video and many are angered by the fact that the MV reportedly cost a whopping $2,000,000 USD to produce. One YouTube comment reads, "Take it down before any foreigners watch this." Another commenter says, "I am crying because I am so embarrassed..." One lamented, "The [MV] looks like a karaoke video."
The government representative argues that this is not the only video they have and that there will be a more official one that will be released soon.
What do you guys think? Do you think it's a good video to promote the Olympics? Check out the controversial video above.
Ttnluvsu • Saturday, October 22, 2016
The song they should really use for the olympics is AZIATIX- Ready set go. It just seems like such a good fit.
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federick • Saturday, October 22, 2016
🙈🙈🙈
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shannnnt • Saturday, October 22, 2016
Well at least Hyorin sounds great and I hope that's where the money went because it should.
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dorkyjera • Saturday, October 22, 2016
i wish eunji sang this. she could slay this song much better
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hiroonakamura • Saturday, October 22, 2016
im a foreigner....and this video sucks.
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Nakuya • Saturday, October 22, 2016
2Mill USD?! For this? I find that hard to believe. Are you sure it wasn't 2Mill JMD or something?
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crystalCassie91 • Saturday, October 22, 2016
Here just enjoy this version of the song then:
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Qricket • Friday, October 21, 2016
This doesn't look like a 2 mil video, unless Hyorin got a pretty nice paycheck (which she deserves, because she's the redeeming factor in this video/song. She looks and sounds fantastic.)
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Humanshadow • Friday, October 21, 2016
hyorin voice are nice ..but.u korean producer and mv director think we 'foreigner' dumb not know what kind of mv are quality which are not...lol we see much more artist mv from difference country southeastasia europe latin not just korea so don please don make suck mv or song that make 'foreigner' lose respect..we know if u expect this become like gangnam style please back to reality that kind of song happen 1 in million because that catchy and new that way people follow this mv dumb don give that kind of excuse
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Nutelladela • Friday, October 21, 2016
Sometimes I feel Koreans see "foreigners" as like this whole other existence, like we're incomprehensible aliens. Seriously, if it's not funny to you, it won't be funny to a "foreigner" either. It's not that hard
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