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Since the airing, 'AMORE' Pacific Mall named the brand as "Best Seller! Hit Item" on their site due to the must-have interest from the buyers. It is speculated that the the rise in viewer rating and popularity of the drama had a direct impact in the sales of the lip tint.
In addition, 'HERA's lip tint has been one of the best selling lip tints in all online and offline cosmetic stores. Department stores have also stated that the product is currently sold out.

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