Seventeen has officially released the music video for their latest digital single, “Bad Influence (Prod. by Pharrell Williams),” on June 11, sparking excitement among global fans.
The track, produced by legendary American artist and producer Pharrell Williams, showcases a bold sonic shift for the 13-member group. “Bad Influence” blends SEVENTEEN’s signature energy with Pharrell’s genre-defying production style, creating a track that’s both infectious and experimental.
The music video presents a sleek, futuristic aesthetic, highlighting SEVENTEEN’s dynamic choreography and charismatic performance. With vivid visuals and compelling storytelling, the MV amplifies the emotional depth of the song’s lyrics, which explore the magnetic pull of a toxic relationship.
This collaboration marks a significant moment in SEVENTEEN’s career, bridging K-pop with global pop influences. Fans have praised the group’s artistic evolution and the seamless synergy between SEVENTEEN and Pharrell.
“Bad Influence” is available on major streaming platforms, and the music video can be viewed on HYBE LABELS’ official YouTube channel.
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