Rosé of BLACKPINK has emerged on top in the individual female idol brand value rankings for August, making it her third month in 2025.
From July 17 to August 17, 2025, the Korea Brand Reputation Index analyzed 99,917,582 big data points of 725 female idols to determine their brand value rankings. The analysis factored in data encompassing consumer participation, media activity, communication, and online activity.
Based on the analysis results, Rosé takes first place, leading with a total of 6,815,907 points. The singer has been shining at her group’s ‘DEADLINE’ concert tour worldwide, most recently at the London stop. Apart from her singing prowess, she has made a mark with her heartfelt solo segment, with intro videos customized for each region and fun interactions with fans.
The top 30 female idols for August are as follows: BLACKPINK’s Rosé, IVE’s Wonyoung, BLACKPINK’s Jennie, IVE’s Yujin, aespa’s Winter, BLACKPINK’s Lisa, Red Velvet’s Joy, IVE’s Liz, BLACKPINK’s Jisoo, IVE’s Rei, Red Velvet’s Seulgi, aespa’s Giselle, cignature’s Jeewon, Red Velvet’s Irene, aespa’s Ningning, Red Velvet’s Wendy, LE SSERAFIM’s Chaewon, NMIXX’s Sullyoon, Oh My Girl’s Arin, TWICE’s Jeongyeon, TWICE’s Jihyo, Oh My Girl’s YooA, IVE’s Gaeul, TWICE’s Mina, Red Velvet’s Yeri, IVE’s Leeseo, TWICE’s Dahyun, EXID’s Hani, ITZY’s Yuna, and TWICE’s Chaeyoung.
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