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YoonA of Girls' Generation confirmed as the new global face of 'Sulwhasoo'

AKP STAFF
Posted by Susan-Han Thursday, February 27, 2025 10,035

Amorepacific Group has officially selected YoonA of Girls' Generation as the new face of the luxury beauty brand 'Sulwhasoo'. 

The singer/actress was chosen not only for her beauty, but also for her growth as an artist over the years, expanding her career into a variety of fields. Amorepacific Group identified this side of YoonA as befitting of the 'holistic beauty' sought after by 'Sulwhasoo'. 


YoonA's first campaign as the global model for 'Sulwhasoo' will be for the brand's signature 'First Care Activiating Serum VI'. A series of campaign content will be released throughout March and April. In the meantime, you can check out a preview, below!

SEE ALSO: Girls' Generation's YoonA returns as a model for Vita 500 energy drink

  1. YoonA
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