According to the Korea Institute of Corporate Reputation on January 19, the top 3 TV actors/actresses in terms of brand value rankings for this month are Song Hye Kyo in 1st place, Song Joong Ki in 2nd, and Go Yoon Jung in 3rd.
From December 19 through January 19, the Institute analyzed big data of 50 TV actors and actresses in areas including consumer participation, media activity, communication, community activity, etc.
Based on the analysis results, Song Hye Kyo of Netflix's 'The Glory' earned a total of 10,041,913 points this month for the top spot. In second place, Song Joong Ki of JTBC's 'Reborn Rich' earned 8,005,509 points total, while Go Yoon Jung of tvN's 'Alchemy of Souls: Light and Shadow' followed behind in third place with 7,605,799 points.
Here are the top 30 TV actors/actresses in terms of brand value rankings for January, 2023: Song Hye Kyo, Song Joong Ki, Go Yoon Jung, Lim Ji Yeon, Lee Do Hyun, Park Sung Hoon, Lee Sung Min, Jung Ji So, Lee Jae Wook, Moon Ga Young, Yoo Yun Suk, Kim Min Jae, Shin Hyun Bin, Go Soo, Hwang Min Hyun, Park Joo Hyun, Kim Hyun Joo, Jeon Do Yeon, Kim So Eun, Kim Rae Won, Moon Chae Won, Jung Kyung Ho, Lee Bo Young, Lee Sun Kyun, Geum Sae Rok, Ha Ji Won, Kang Ha Neul, Kim Seung Soo, Gong Seung Yeon, and Shin Seung Ho.
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