Former GFriend member Sowon joined a new agency to continue her activities as an actress.

On November 15 KST, OUI Entertainment stated, "We recently signed an exclusive contract with Kim Sowon." They added, "We are happy to be with Kim Sowon in her new journey. We plan on fully supporting Kim Sowon so that she can reveal her many talents as an actress. We ask for your interest and support so that Kim Sowon can leap higher in the future."

Sowon previously joined IOK Company following the disbandment of GFriend, but ultimately decided to part ways with her agency at the end of their contract. At Oui Entertainment, Sowon will be joining her new labelmates including the boy group WEi, band CraXilver, and more.