South Korean OTT platform Wavve is discussing launching a gay dating entertainment program.

Wavve is reviewing plans for a program dealing with same-sex romance.

An official of Wavve said in a phone call with Ilgan Sports, "We are preparing an original entertainment show that will be released this summer. It is true that it is a proposal for a program dealing with a gay romance, but it is one of the works that are still under review."

With the recent success of Watcha's original drama 'Semantic Error,' BL (Boys Love) content dealing with the romance between men, has become trending content. Several OTTs, such as Netflix and Watcha, are working to bring BL content to the light.

In particular, Wavve intends to actively utilize BL as a key content to target export to Japan. It is a strategy to use same-sex love as a bridgehead for content export, rather than heterosexual love.

Meanwhile, movie production and distribution company, NEW, introduced the web drama 'Blooming' with BL as the subject in March. In addition, BL content such as 'Follow the Wind,' 'Bon Appetit,' and 'Tractor Loaded with Love' will be released sequentially.