Quickly after the photo was uploaded, BTS ARMY noticed that he is wearing the Pleasures Short Sleeve Protection Button-Down Shirt, one of the products with an arrangement of condoms on it from the collaboration between British retailer END. and Alex James’ Pleasures.
According to END.'s website, the collaborative collection is "advocating for safe sex with their tongue in cheek streetwear collection. Detailed with a variety of graphics inspired by prophylactics, the two brands celebrate a sex positive and responsible outlook."
Safe sex, sometimes referred to as safer sex or protected sex, is sexual activity in which people take precautions to protect themselves against sexually transmitted diseases and unplanned pregnancies. The concept emerged in the 1980s as a response to the global AIDS outbreak.