The popularity of The Power of Language by Shin Do Hyun and Yoon Naru skyrocketed in South Korea due to the influence of V from BTS. This phenomenon started from the curiosity of BTS fans about the book that V used to cover his face while at the Gimpo international airport in February 2019.

In just a few days, the book, which is popular among men in their 20s, suddenly became popular among women in their 30s and got included in the ranks of best-selling books in South Korea. In addition, it also ranked #5 in the bestseller list on Amazon Japan and at #3 on Rakuten. Some bookstores in Korea and Japan even promote this book as "BTS's V book."

Due to massive demand in Indonesia, the book has gotten an Indonesian version. V's Indonesian fanbase is so big that even the authors couldn't turn down this offer and thanked V and ARMY for the success of their book.

The book has since been performing wonderfully in the Indonesian market with 9x reprints (as confirmed by Haru Publisher). ARMYs have welcomed the book with open arms, and its excellent performance has paved the way for another one of V's favorite, "I'm home but I still want to go home," to have an Indonesian version as well.

"We think BTS (V) will also take part as a factor in the publication of this book in Indonesia. On this occasion, we would also like to thank BTS (V) and their fans," said Shin Do Hyun and Yoon Na Ru in the introduction to the Indonesian edition.

This is another showcase of V's amazing Midas Touch!