Recently, it popular actor Jo In Sung became a brand model for cosmetics brand Missha. Missha has now revealed the first of hopefully many CFs with the actor for its 'LOVE YOUR SKIN, LOVE YOUR SOUL' campaign.
The CF has everything a Jo In Sung fan could want. He is outfited in sleek suits, with a modern man-of-the-world vibe. Jo In Sung is shows off his perfect complexion in various urban settings.
During a brand event, Jo In Sung stated, "I'm very happy to be a Missha model. I hope to give strength to Missha so it can continue to be a trusted brand."
A Missha spokesman praised the actor, "We chose Jo In Sung because he will represent our elegant and revolutionary image to a variety of age groups."
Enjoy the CF above and the promotional photos below!
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