The channel got 10,004,278 subscribers as of 2PM KST on March .8 It's the most number of subscribers for a music label from not just Korea, but all of Asia. Over 90% of the subscribers are not Korean, showing the global power of SM Entertainment.

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The channel was opened in June of 2009, and has an incredible number of videos with over 100 million views - Super Junior's "Mr. Simple", Girls' Generation's "Gee", "The Boys", "I Got A Boy", Taeyeon's "I", f(x)'s "Electric Shock", EXO's "Growl", "Overdose", and "Monster" are just a few.�

Congratulations to SM Entertainment and their artists!