[Review] NS Yoon-G - 'Skinship'
With all the idol groups debuting and making comebacks lately, it's easy to forget that there are some great soloists in K-pop too.
The underrated NS Yoon-G may not be as well-known as other K-divas, but she's released some great tunes since making her debut back in 2009. She sampled La Roux on 2010's excellent "Don't Go Back", tried out Son Dam Bi's style of Brave Brothers' electro-pop with "Dance", and went catchy and cute on last year's addictive "Talk Talk Talk".
After genre-hopping for most of her career, Yoon-G finally found her own unique color in January with the aggressive urban-rock anthem, "The Reason I Became a Witch". Now Yoon-G's continuing the rock sound with her latest single "I Got You" from her new mini-album, 'Skinship'.
"I Got You" isn't as innovative and eclectic as "The Reason I Became a Witch", instead going for a more mainstream pop rock sound that would be deemed 'radio-friendly' if Yoon-G was an American artist. Barely any electronica is used, with the production primarily consisting of a catchy guitar riff, drums, bass, percussion, and a little bit of piano.
This style of commercial pop rock could run the risk of sounding too immature for a 26-year-old woman like NS Yoon-G if it wasn't for her vocal delivery. Her singing switches from sexy and bold to desperate and emotional to express the feeling behind the song's lyrics, which are about a lonely woman's quest to capture a man she's obsessed with. The same thing can be said of the hypersexual concept that NS Yoon-G has taken on for her recent performances and music video. It's not so much about being sexy just for the sake of being sexy as it is a way to create the impression of a woman who will do anything to get what she wants -- even if it means flaunting her body and revealing her feminine 'charms'.
It's a pretty incredible comeback track from an artist who hasn't really received the recognition she deserves yet, so hopefully people don't overlook this song like they have with NS Yoon-G in the past.
While the rest of Skinship fails to live up to the strength of the title track, it still makes for a pretty solid listen from start to finish.
Opening track "I Am Hot" is a bouncy pop number built around hand claps and chants that serve as an empowering anthem about feeling sexy and being confident. The production avoids predictability when it unexpectedly drops into a crazy breakdown of horns and trumpets, followed by some French chanting from "Lady Marmalade". Some parts may remind you of G.NA's hit "2Hot", but that's not necessarily a bad thing.
On the beautifully-produced "Love", Yoon-G dodges typical boring K-balladry thanks to the song's lush production, and later becomes a witch again on "Irritated", blasting a bad boyfriend over an energetic dance-pop beat.
Like many K-pop artists, Yoon-G still excels more as a singles artist. She's far from reaching the level where her album cuts are strong enough to stand alongside her title tracks, but 'Skinship' still offers enough to make it worth a listen beyond just "I Got You", and further cements NS Yoon-G's status as one of the most underrated K-divas around.
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Note: this article does not reflect the opinions of allkpop, only the author.
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