Looks like Psy does things on a completely different scale from other artists.

Some singers utilize Twitter, Facebook, YouTube, their official site, and other mediums for major announcements but Psy took the announcement of his new song to a live news broadcast. He recently appeared on MBC's�'News Desk' to announce that his new song's title has been confirmed to be "Gentleman".

Even though rumors had it that "Assaravia" would be his next song, he'd turned down the rumors himself.�He'll be performing "Gentleman" at his concert 'HAPPENING' on April 13 and will be releasing the song on April 12.