On July 1 KST, one exclusive media outlet reported that singer Lee Hyori and Lee Sang Soon have opened a private cafe in Jeju Island, gathering interest. Many netizens suddenly began to upload photos and comments in order to review their visit to the celebrity couple's cafe. According to the cafe visitors, Lee Hyori and Lee Sang Soon's cafe has a neat and sophisticated atmosphere, raising curiosity.
One netizen left a review of the visit, writing, "There were so many rumors that Lee Sang Soon is spotted really often in this particular neighborhood. I wondered 'is it this cafe?' and Lee Sang Soon really prepared coffee for me personally on my first visit. After he dripped the coffee for me, Lee Hyori appeared. She was in comfortable, natural clothing and matched the cafe vibes." More netizens and even acquaintances of Lee Hyori and Lee Sang Soon also began to promote the cafe.