Global 'Gucci' ambassador IU showcased the brand's 2021 'Holiday Gift Collection' with a dreamlike campaign film and photoshoot.
For this particular campaign, IU perfected her chic holiday look while wearing pieces from the 'Aria' collection, and accentuated classic 'Gucci House' accessories including hand bags, boots, etc.
Check out IU's elegant campaign film and photoshoot, below!
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Just to give my direct thought, and not to be mean - I don't think IU matches Gucci. In general, I don't see IU with a commercial lens. She is a pure artist with a childlike spirit and sees beyond the social world.
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