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Posted by Susan-Han Monday, February 1, 2021

Lotte's 'Chum Churum' soju releases first promo visual of their gorgeous new muse, BLACKPINK's Jennie

AKP STAFF

The signature soju brand of 'Lotte Chilsung Beverages', 'Chum Churum' soju has officially launched its first promo visual featuring their gorgeous new muse!

Following in the footsteps of top female celebrities like Lee Hyori, Shin Min Ah, and most recently Suzy, BLACKPINK's Jennie has been selected as the newest endorsement model of 'Chum Churum'. In addition, 'Chum Churum' recently announced earlier this year that for the first time, the soju brand has decided to reduce the alcohol percentage of the liquor from 16.9% to 16.5%.

Check out the all-new, rebranded 'Chum Churum' soju modeled by the luxurious Jennie, below! Also look forward to additional promo content featuring Jennie and 'Chum Churum' including CF campaigns, coming soon. 

  1. BLACKPINK
  2. Jennie
11 13,728 Share 58% Upvoted

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blackvelvet-once
blackvelvet-once622 pts Monday, February 1, 2021 0
Monday, February 1, 2021

She looks so good. That’s Ms. Jennie Kim. Most people love her, some people hate her, but EVERYONE knows her ❤️

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9

izonestanforlife
izonestanforlife2,131 pts Monday, February 1, 2021 0
Monday, February 1, 2021

she looks beautiful

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