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JYP Entertainment invests 5 billion KRW (~$4.5 million USD) in Zepeto's parent company NAVER Z

AKP STAFF
Posted by Dani-Dee Monday, November 9, 2020

Popular Korean avatar mobile application Zepeto has just received another big investment from a K-Pop agency!


On November 9 KST, it was revealed that JYP Entertainment has invested 5 billion KRW (approximately $4.5 million USD) in Zepeto's parent company NAVER Z. The news comes less than a month since Korean press revealed both YG Entertainment and Big Hit Entertainment also invested in the application.

According to NAVER Z, JYP Entertainment plans to create special content for the Zepeto application. Recently, the agency revealed a 'TWICE in Zepeto' teaser video featuring the avatar versions of the TWICE members, which accrued over 1.7 million views in only one week.

Meanwhile, as of last month, Zepeto has over 190 million registered users.

  1. TWICE
  2. JYP ENTERTAINMENT
  3. ZEPETO
22 18,931 Share 55% Upvoted
 
memorabilia
memorabilia271 pts Monday, November 9, 2020 5
Monday, November 9, 2020

Genuine question, what is Zepeto exactly and why is it so popular?

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LittleSukie
LittleSukie13,507 pts Monday, November 9, 2020 1
Monday, November 9, 2020

Why didn't they invest in Riot Games instead.We could have K/DA version of JYP artists.

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