On November 30, the Korea Social Contribution Organizing Committee appointed singer/actor Kim Jaejoong, actor Song Chang Ui, singer Cheetah, singer Skull, group HIGHBROW and model Song HaeNa as Public Relations ambassadors at the National Assembly. Other politicians and public personalities were awarded as well.

Meanwhile, the Korea Social Contribution Awards, began in 2006 and it's their 14th anniversary this year. It aims to discover and reward individus of merit who have contributed to social development in various fields of society to spread the culture of social contribution in Korea and to create a healthy and happy society.