On November 2, the Korea Institute of Corporate Reputation revealed brand value rankings for variety stars for the month of November.
From October 2 through November 1, 2019, the Institute analyzed big data of 50 variety stars including participation, media activity, communication, SNS presence, etc. First place variety star Yoo Jae Suk raked in a total of 2,909,884 points.
In second place came singer Kim Gun Mo with a total of 2,670,236 points, after recently garnering attention for his marriage news. Third place went to comedian Park Na Rae, with a total of 1,832,475 points.
From 4th through 10th place are, in order: Kang Ho Dong, Lee Young Ja, Kim Jong Kook, Super Junior's Heechul, Jun Hyun Moo, Lee Sang Min, and Ahn Jung Hwan.