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Posted by beansss AKP STAFF Friday, March 23, 2018

Kakao M, formerly Loen Entertainment, reveals new corporate identity + appoints new CEO

On March 23, Kakao M (formerly Loen Entertainment) held its 36th annual general board of directors meeting. 

The label announced back in December of 2017 that it would be changing its label name. Kakao M has now revealed a new corporate identity to revitalize its new brand, which you can find above. The label's corporate identity is represented by the letter 'M', signifying the 3 main industries/corporations within Kakao M - Music, Melon, and Media. 

The label has also approved the appointment of the new CEO, Lee Jae Wook. Formerly an executive of SK C&C, SK M&C, Loen, and Melon, Lee Jae Wook is well-known as the expert who largely contributed to the growth of Melon, the music streaming platform. 

Finally, Kakao M revealed their intentions to pursue a 4th industry outside of their 3 main 'M's, beginning in 2018. 

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