HI CUTIE consists of Yoojin, Yoonjung, Hayoung, Eunjung, and Chaerin, managed by Space Music. They may be young, but HI CUTIE actually made their debut in 2010 with a Christmas album, 'Cutie Carol'. Since then, the group has participated in children's song albums and more seasonal albums, until their latest single album 'Play U'.
For the MV, HI CUTIE went for the theme of 5 cute game characters, showcasing their energetic choreography. Watch it above!