Posted by eric_r_wirsing AKP STAFF Friday, September 8, 2017

[MV & Album Review] DAY6 – 'Every DAY6 September'



Track List:

1. I Loved You
2. I'll Remember

DAY6 has kept their promise and released the next single in their year-long Every DAY6 project. Yes, the five boys are back with their new single for the month of 'September.' 

"I Loved You" is their title track. This one is a fine piece of soft rock. It's got all the technical aspects that I like -- there is some nice guitar work here. It's also pleasantly catchy and definitely qualifies as a mellow autumn jam. I particularly enjoy the chorus. They make it seem majestic and expansive, and the tune leaves you with a warm feeling. As the months go by, DAY6's musical repertoire keeps expanding.

"I'll Remember" starts out promising, but too soon it becomes maudlin. While it is around the fall season, it's not there yet, so this song left me a bit cold. It's intended to be touching and tender, and they even throw falsetto into it to reinforce the perception. I like the chorus, where the guitars seem lively, but ultimately I didn't think the song flowed as well as the title track.

So ultimately the single album is a bit uneven, for the reasons I've stated. Again, I like to think that I'm fair when someone puts in the effort, even if I'm not a fan of the song or genre. This release is okay and would get a higher score if we had just "I Loved You" to judge from. Frankly, I'm hoping for a stronger B-side next release.


So the MV is only tangentially related to the song, as the song is about a woman he used to love. Unless, of course, this takes place in the past.

The boys are in school. And while some of the action takes place during class, most of it does not. Each of these boys flirt with the love interest in their own ways, at the cafe, after class. Young-K even gets into a fight! Ultimately, one guy talks to the girl, but that's when the MV becomes about the one that got away. And the look on Wonpil's face...wow.

I've been deliberately obfuscatory because I don't think it needs a play by play. You're capable of watching on your own and following the story. Which I like -- it felt like a K-drama, only in some ways more realistic.  

I also like the fact that DAY6 has graduated from the boy in a box days. I saw enough of that in the 80's and 90's on western music TV. We don't need a repeat of it here. And the boys play their parts well. The expressions are realistic and convey the story pretty well. So yeah, it was fun to watch and bears repeat viewings.


MV Relevance...........8
MV Production..........9
MV Concept..............8

Album Production.....8
Album Concept.........8


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