A new label called Block Berry Creative has launched an innovative new girl group project!
The group is called LOO?? the World, or LOO?? for short, and will consist of 12 members. Members will be revealed individually at the beginning of month, with the first member being Heejin, revealed this October.
She also released a single as a part of the LOO?? project, introducing her talents with a song that accentuates her unique tone called "ViViD".
Look out for the next member of LOO?? toward the beginning of November, and enjoy Heejin's single release and teaser images (below) in the meantime!