MFBTY took over Cannes, France at MIDEM.
The hip hop trio made of Tiger JK, Yoon Mi Rae, and Bizzy were invited to MIDEM, one of the biggest international music events. MFBTY stood on the 'K-Pop Night Out At MIDEM 2013' stage on January 27th, where they performed a total of 12 songs over a period of 40 minutes, including "Pay Day", "Black Happiness", "Scent of Life", "True Romance", "Get It In", "Monster", and "Sweet Dream". The showcase was composed as the same stage as C2C, a nominee for France's biggest music award NRJ Awards, bringing even more attention to the group. Right after the concert, MIDEM's sales manager Guillaume Crisafulli came to find MFBTY after their stage to tell them, "I've never seen a Caucasian crowd raise their hands for an Asian artist in the past. It was the best."
'MIDEM News' introduced Tiger JK and Yoon Mi Rae's music history in detail. CEO Emily Gonneau from Unicum Management also moderated a special public forum where Tiger JK, Yoon Mi Rae, and Bizzy participated as panelists with Kellee Maize. They talked to their fans about how their music, Korean hip hop, and about their opinions of K-pop in the international market.
Tiger JK also attended the 'MIDEM 2013 Overview' conference as a representative of K-Pop. He said, "It was a stage where we couldn't predict what would happen, but so many people enjoyed our music and cheered us on like it was a college festival. We were able to enjoy MIDEM together. After the conference, we talked a lot with the MIDEM CEO. I'm happy that they took interest in us until the end."
Check out the panel discussion and interview below.