86

25

News
Posted by Susan-Han Friday, July 8, 2022

EXO Baekhyun's streetwear brand 'Privé Alliance' selects TOMORROW x TOGETHER's Yeonjun as its new ambassador & guest creative director

AKP STAFF

Streetwear brand 'Privé Alliance', also widely known by fans as EXO member Baekhyun's very own fashion brand, has selected a new ambassador and guest creative director!

The brand's new ambassador and guest creative director, who is set to launch a limited capsule collection beginning in August, is none other than TOMORROW x TOGETHER's Yeonjun!

'Privé Alliance' described Yeonjun as "one of the most fashionable rising stars of K-pop. Known as the cool and edgy member of his group and unapologetically sports versatile outfits—from gender-fluid looks to classic streetwear—the artist’s impeccable style is an inspiration to many."

The official 'Privé Alliance x YEONJUN' capsule collection will be available from August until December of 2022, and features curated pieces co-designed by Yeonjun. More details on the upcoming collaboration can be found on the official website of 'Privé Alliance'.

Meanwhile, EXO member Baekhyun has served as co-creative director of 'Privé Alliance' since 2018. Baekhyun is also expected to launch a new collection for 'Privé' in 2023. 

  1. Baekhyun
  2. TXT
  3. Yeonjun
13 42,900 Share 77% Upvoted
 
redhell1000
redhell10003,651 pts Friday, July 8, 2022 0
Friday, July 8, 2022

This is dope

11 (+12 / -1)
Share
 
Kai_future_wife
Kai_future_wife179 pts Friday, July 8, 2022 0
Friday, July 8, 2022

Ig it’s my sign after saving for almost 1 year. Couldn’t have been a better time🥲🥲

9 (+10 / -1)
Share

SHOW ALL COMMENTS

allkpop in your Inbox

THE TOP 10 STORIES DELIVERED DAILY
BLACKPINK, Lisa
20 minutes ago   0   300
LE SSERAFIM, Kim Garam
2 days ago   96   32,799
New Message

SEND