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Posted by Susan-Han Friday, February 19, 2021

BTS, BLACKPINK, & NCT lead K-Pop idol group rankings in brand value, followed by Seventeen, IZ*ONE, and more

AKP STAFF

BTS, BLACKPINK, and NCT are officially leading K-Pop idol group rankings in terms of brand value, according to the Korea Institute of Corporate Reputation!

From January 20 through February 20, 2021, the Institute analyzed over 125 million pieces of big data of K-Pop idols groups, both male and female. Big data brand values take into consideration consumer participation, media activity, communication, community activity, etc. 

For the month of February, the top 10 K-Pop idol groups in terms of brand value rankings are, in order: BTS, BLACKPINK, NCT, Seventeen, IZ*ONE, GFriend, (G)I-DLE, TWICE, MAMAMOO, and EXO

1st place group BTS earned a total of 12,665,136 points this month, demonstrating an overwhelming lead. 2nd place group BLACKPINK earned a total of 9,603,520 points, also well ahead of NCT who came in 3rd place with 5,878,851 points. You can view the top 40 rankings for this month's K-Pop idol group brand value analysis, below. 

  1. BLACKPINK
  2. BTS
  3. NCT
9 11,540 Share 85% Upvoted

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kukimizuki
kukimizuki343 pts Saturday, February 20, 2021 1
Saturday, February 20, 2021

Yeees, NCT has worked so hard to succeed, 2020 has been an amazing year for everyone.

But why does allkopop not write about NCT / WayV's Yangyang and TXT's Yeonjun both made their modeling debuts in New York Fashion Week? Do they only write about scandals?

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Yunheelee
Yunheelee-2 pts Saturday, February 20, 2021 0
Saturday, February 20, 2021

I'm so proud of them 💚💚💚nct deserve it 💚💚

🖤💖

💜💜

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