Posted by Sophie-Ha Friday, January 8, 2021

Netizens discuss why it's difficult for boy groups to take on the fresh boyish concept


Recently, one netizen posted on an online community why she believes it's difficult for boy groups to do the fresh boyish concept. The netizen who made the post explained she studied music production and composition and realized the difficulties in producing music that fits the fresh boyish concept.

The netizen stated that it is rather difficult to sing light and upbeat songs because the melody might become bland if the song is not produced correctly. The netizen who made the post also stated, "The light and the airy concept is much more difficult to produce than the heavy dark concept songs. The producer actually needs much skill to produce a good song that's light. I know SM is good at producing the light, fresh, boyish concept, but it's actually hard to create."

The netizen also added, "One example of the light and fresh concept song is EXO's 'Love me right' and Seventeen's 'Very Nice,' they sound simple, but the format of the songs are very complicated. Also, that concept is also complicated because they can't just look boyish. That's one of the reasons that certain large companies don't attempt that concept because the songs are difficult to make."

Netizens in the online community further discussed the current boy groups doing the fresh, boyish concept and continued to praise them by commenting, "Definitely, SHINee and Seventeen are the groups that represent that fresh boyish concept," "I think Seventeen and NCT Dream," "I don't think it's difficult to produce that kind of music, but I think it's difficult to make songs that are memorable and get stuck in people's heads," and "Definitely, Seventeen is the group that does that concept perfectly."

  1. EXO
  2. Seventeen
  3. SHINee
32 17,178 Share 86% Upvoted


MunchieMinx1,254 pts Friday, January 8, 2021 4
Friday, January 8, 2021

Perhaps the problem is the fact that 'fresh boy' concepts are pretty hard to believe on grown MEN of over 21 and more. Kinda hard to see a leader (who on average is usually 23 or older) play acting the cute I-don't-know-anything-nuna-isn't-that-adorable-tee-hee school boy motif in pastel colored music videos.


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ayanelf180 pts Friday, January 8, 2021 0
Friday, January 8, 2021

GOT7 did it too with “Just Right”. It’s not impossible but the bad boy image sells better 🤷‍♀️



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