Find Friend(s)
Chat
CHAT ROOMS
KPOP Lounge

Fashion

IU selected as the new muse for global brand 'New Balance'

By KpopJoA   22 days ago   8,682   2,634   10
IU

5

0

SHARES
  1. Google+
Singer IU has been selected as the new muse for global sports brand 'New Balance'!


On January 26, 'New Balance' stated that IU will be representing their latest 'Lifestyle' line.  A marketing representative commented, "IU has become the new muse for 'New Balance', demonstrating her dongsaeng-like charm.  She is expected to attract many consumers with her innocent, lovely image."




SEE ALSO: 'Ice Queen' Kim Yuna tops female advertisement brand values for February, followed by IU


'New Balance' is looking forward to promoting their Spring 2018 collection with IU. Meanwhile, IU will also be starring in new tvN drama 'My Mister' airing this March. 





뉴발란스

A post shared by 이지금 (@dlwlrma) on







  1. IU
  2. new balance


TRENDING

GET AKP IN YOUR INBOX!

CONNECT WITH ALLKPOP

  1. Follow us on Instagram
  2. Subscribe on Youtube
  3. Follow us on Google+

BRAND PARTNERS

18
18
$18
18
18
$18
18
18
$18
18
18
$18