JYJ will be taking a different approach to promote their name by utilizing 'brand commercials' ahead of their awaited return. This means that they'll be airing commercials on broadcast stations to reach out to a wider audience.
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C-JeS announced, "Starting on the 21st, JYJ's brand commercial started airing.. The commercials are scheduled to air during the golden time slots on the various broadcast stations." It's said the cost to produce and air these ads total 1 billion KRW (~1 million USD).
The agency also added, "This ad is not for JYJ's album nor tour, but rather just to spread the awareness of the JYJ brand (name)."
The commercial has also been revealed through their YouTube channel so check it out above, and try to hold in your excitement for their comeback taking place next week!
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